A “ carbon offset” is a credit generated from involvement in a project that results in less carbon dioxide or other greenhouse gases in the atmosphere than would otherwise occur.
Carbon offsets are typically measured in tons of CO2-equivalents (or ‘CO2e’), and are used by individuals and companies alike to mitigate their greenhouse gas emissions from transportation, electricity use, and other sources. For example, an individual might purchase carbon offsets to compensate for the greenhouse gas emissions caused by personal air travel.
Many types of activities can generate carbon offsets, our method being carbon sequestration through reforestation, that absorbs carbon dioxide from the atmosphere. Through investment in growing trees on deforested land, companies can make a direct and positive step forward to offsetting the emissions caused by the daily activities of their workforce.